Fad

WifeOfVirge drew my attention to one of the latest in fad diets - the WWJE diet. Yes, that's right. There is a What Would Jesus Eat diet. This had to be the funniest gimick since Slim with Him fired up the American heartland's guilt receptors.

Funny though it is, the WWJE diet sounds like it should work. Well, any reasonably moderate, balanced diet coupled with a good motivating tactic should work and leave you healthier. This one allows you to get closer to God as you eat. And the diet's disciples know it must work - have you ever seen a picture of an overweight messiah?

Next we'll have wine manufacturers with a WWJD campaign, a range of overpriced fashion shops called WWJW, tobacco companies promoting WWJS, and perhaps some enthusiastic marketeer will propose an OS slogan of "Where Would Jesus Want To Go Today?